While that may be true, and it explains why attendance has fallen off, the fact that ticket prices remain high, and that attendance hasn’t fallen off that much, must make NFL team owners happy. ( MORE: Why Wednesday Morning Is the Best Time to Buy Gas) “American consumers are less and less comfortable shelling out hundreds of bucks for nothing other than a few hours of fun, especially when the 50-inch flat screen in the family room lets you see the game at no additional expense,” researcher Beth Reed wrote in the report. The Los Angeles Times cited a report analyzing NFL ticket sales from the CovergEx Group, which noted: One other, rather obvious point: NFL tickets are expensive!Īttendance at NFL games may have dipped 4.5% over the last five years, but that hasn’t stopped prices for tickets, parking, hot dogs, beers, and other stadium staples from creeping higher and higher. While all of these figures present a somewhat muddled picture of ticket prices, what should be clear is that tickets bought on the secondary market are more expensive than those purchased at face value, and that ticket prices for the secondary market can fluctuate greatly depending on when the purchase is made. The $191.43 number noted above also comes from TiqIQ. ( MORE: 12 Things You Should Always Haggle Over) This week, however, the Milwaukee Journal Sentinel cites another ticket specialist, TiqIQ, which has it that the average ticket for this weekend’s Packers home game is $252.10. Tickets for the game were selling for an average of $484.25. When RazorGator released its data, the most expensive game-based on secondary market prices-was the 49ers at Packers, on Sunday, September 9. The 2006 figure above is also face value.īy contrast, when the 2012 NFL schedule was announced this past spring, secondary ticket seller RazorGator listed the average cost of a regular season game as $167.75. That’s according to Team Marketing Report, and presumably it’s based on face value for tickets. A Wall Street Journal story published over the summer-which highlighted a years-long trend of declining attendance at pro football games-reported that last year’s average was $77.34. ( LIST: Top 10 Worst Stadiums in the U.S.)įiguring out the average price for an NFL ticket is harder than you might imagine. Granted this isn’t an apples-to-apples comparison, but as the 2012 NFL season begins, the average price for a ticket purchased on the secondary market stands at a whopping $191.43. Follow 2006, the average NFL ticket sold for $62, and fans had a reason to complain because that price represented a 5.6% increase from the year before.
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